(BRATTLEBORO, VT) –May 3, 2005 – FiberMark announces a collection of packaging materials specifically created for the cosmetic industry. The Fiori by CORVON® sample book, featuring a pastel color palette evoking freshness, elegance and femininity for packaging, is currently being distributed. The collection is designed to create an emotional connection between cosmetic brands and consumers in the retail environment. A specialty manufactured, coated material, Fiori by CORVON® can be customized with an array of visual effects and diverse textures for every brand. 

“The Fiori by CORVON® Collection newly presented in our sample book is a direct result of requests from cosmetic-packaging designers,” says S. Pemberton Hutchinson, vice president of FiberMark’s packaging unit. “FiberMark materials have helped to build and elevate brands for years. Fiori can create the same strong impact that appeals to consumers in this industry, with softer, more feminine colors and textures.”

The collection highlights the Trellis and Astrea lines in a range of colors, from warm skin-tone shades of pink and mauve to a cooler periwinkle blue and soothing moss green. Trellis boasts a tighter and more closely grained pattern than Astrea, which is a “looser” pattern, akin to tiny snowflakes forming on a window. 

The decorative materials in the collection can be customized with a wide range of print patterns, textures, and delicate embossing techniques. Like all FiberMark products, Fiori by CORVON® is compatible with a wide variety of manufacturing and secondary processes, including die-cutting, post-embossing, screen-printing, and foil stamping with superior results. Durable and strong, scuff and stain resistant, Fiori by CORVON® creates a lasting impression.

“Given our current strength in supplying custom high-end packaging materials for clients such as Giorgio Armani, Elizabeth Arden, and Ann Taylor, Fiori was the logical next step to meet our customer’s evolving design, branding, and packaging needs,” says Hutchinson.  

Because of its infinite design capabilities, the Fiori by CORVON® collection is an excellent option for secondary packaging, gift sets, collector’s editions, and packaging designed for long-term reuse. In addition, FiberMark production facilities accommodate short runs, allowing converters to create realistic prototypes for test marketing or approvals.

For further information on Fiori by CORVON® and to receive the new sample book, please contact FiberMark by Tel: (800) 843-1243 or E-mail: packaging@fibermark.com.

FiberMark (www.FiberMark.com) offers inventive packaging materials that express brands, inspire designs and elevate products in the retail environment. With over twenty product lines incorporating a wide range of visual and tactile elements, FiberMark materials provide a limitless array of package design possibilities. These specialty fiber-based materials are enhanced with an extensive palette of colors, finishes, and embossing techniques that create visual depth and invite touch. FiberMark’s design specialists work with creative teams to develop packaging that captures a brand’s unique personality to differentiate it from competitors, attract attention, and significantly drive sales. FiberMark crafts its materials in the United States and Europe, creating innovative solutions for world-leading brands.